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How today’s small businesses can succeed

Farewell to the 2020 and 2021 years! If you think 2022 will get us back to normal, I bring you bad news. I’m sorry to tell you that you are in error! Today’s small businesses must take a ‘wait and see’ attitude for 2022, because it is riddled with uncertainty and unpredictability about the future. Most organizations have limited resources and must be cautious about their business growth. However, if small businesses were given a master list of areas to improve, based on market forces, these companies would be in a better position for the upcoming year. This article examines the eight critical market trends in this economy that small businesses should consider to better manage market disruption in their organization.

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CALENDAR OF EVENTS

Please send items for the calendar to Elisabeth Slay, eslay@news-star.com and/or newsroom@news-star.com. March 3 The Shawnee Ministerial Association (SMA) bringing back the Community Ecumenical Lenten Worship Series.

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Charity: Bath & Body Works can learn lesson

The head of a civil rights nonprofit receiving donations from Bath & Body Works said she hopes the criticism of the company’s Black History Month collection becomes a learning experience. The maker of home and body fragrances caught some heat on social media earlier this month when it unveiled its latest collection featuring some of its popular products in new packaging inspired by traditional African mud cloth.

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